People Terra is the dream come true for Ruud Persoon, a Dutchman who was coming into the Priorat in 2006 fell in love with the land and the possibility of making wine. He bought vineyards, some old and new and began devising a wine that fell in love with his countrymen. So it is with Stefan Lismond , who from his knowledge of Catalan wine and the international market, proposes a plan to go out and conquer the wine lovers who belong to a culture completely different from Spanish.

This project is clear that somosene think an identity for this winery to sell wine at very competitvos author, trying to gain the attention of a young crowd, he already knows Spain, especially Catalonia and Barcelona, ​​because it comes on vacation or escape for a weekend to see the sun and eat and drink of the Mediterranean culture. Inspired by the earth prioratenca, Ruud for the delivery of your project and the professionalism with which Stefan sensitive and has thought this project, we create an image that looks close to the potential customer considering the competition of wines from Terra People will be tough. They will have to fend for themselves on the shelves of large areas and among others in the letters of bars and restaurants.

People Terra wines are meant to be the daily drink but also to look good taking him to a party with friends or a weekend picnic. Looking to collaborate to create a family atmosphere, emotion and celebration, but also the wine that accompanies you when you're at home reading or in a moment of inner peace. For all those times we thought that accompanies an object, to convey an air of serene way of proximity and tenderness, while speaking of the earth in all layers of a soil, and thus conveys the seriousness of a well-made wine, with love and respect for the consumer, who may have an excellent Catalan wine for a very affordable price.